What is feedback and why is important? Feedback, by definition, is information given to someone about their performance or behavior to help them to improve and thrive in the future. Positive feedback vs Negative feedback Commonly we use the terms positive feedback or negative feedback, I don’t love those terms, good feedback can’t be negative. I prefer to split them by the objective, so we have: Growth feedback Praise feedback Growth feedback They have different objectives, the first one is to help the subject to improve and grow in their career, it’s fundamental for a manager to give growth feedback.